RAW is more than just a campaign - it brings together everyone concerned about rabbit welfare to promote the five rabbit welfare needs: diet, environment, behaviour, health and company.
It’s a chance for pet shops to promote their commitment to rabbit welfare needs and to make some noise about their rabbit products.
Burgess Pet care is bringing to life the relationship between the pet owner and their rabbit to show them how they can make sure their rabbit is happy and healthy.
How a Pet Shop Can Get Involved?
- Use the RAW retailer pack to shout out about the event
- Promote offers and promotions for rabbits using the instore colouring competition
- Promote RAW instore and in their window display
- Get local press and media coverage by speaking to them about RAW and their commitment to the cause using the PR toolkit and the templates